Ruth Harrington Video Art Director

A modern gradient backdrop serves as our setting for our stellar themed Mary Kay® Liquid Eye Shadow, I developed a series of four videos made for social media starring Celebrity Make Up artist Luis Casco. The objective was to come up with 4 looks made for the everyday modern woman. The videos had to be short, easy to follow, and visually modern. I took inspiration from the makeup itself as well as the gradients we see on social and video platforms such as Instagram, Facebook and Hulu.

The backdrop was a blank wall and all achieved with LED panel lighting ,color gels and Kinos.

Set against a sophisticated but neutral backdrop, we interviewed National Sales Directors from the Europe region about reaching their first major career milestone at Mary Kay – the Star Recruiter Level, often known as the red jacket level. For them, red means success. Red is confidence, credibility and commitment. Wearing this powerful hue is an unmistakable hallmark of achievement that inspires others to take notice.

We did not want them wearing the red Jacket as a uniform rather a vision of the women thriving within the color red. This was achieved by taking red chiffon and letting wind blow through the fabric as we filmed the women. Making the message powerful delicate and empowering.

Mary Kay Modern Charm™ fragrance needed an elegant story to reveal the kind of woman that would wear it. A richer, less delicate color palette filled with powder pinks and rich lavenders will fit a chic-sophisticate story stylish, confident Modern Charm™ Glam woma.

Fusion by AT&T Partner Solutions brings together hundreds of solution providers from our 2 AT&T-branded channel programs: AT&T Partner Exchange and AT&T Alliance Channel. Rather than holding 2 separate annual events, it made sense to get everyone together to learn, network and accelerate their businesses.

The event had keynote sessions by top channel and technology leaders, breakout sessions for program deep dives, awards, and celebrity speakers.

The challenge was to come up with a look that would elevate Fusions message. Combining the power of AT&T and its 2 indirect channels. We achieved this by using the AT&Ts agile spectrum as fluid ribbons. Representing precision Growth and Progress.

2020 the year that changed the way we do everything. 2020 brought on its own set of challenges when it came to creating and planning a conference during lockdown. We still wanted our audience to get the full experience of a show floor from home. So, we pivoted to planning and executing a hybrid show full of pre – recordings, live streams, and a virtual platform where attendees could interact with the virtual space. Our look and feel was now more important than ever since our audience will rely on visuals for their experience. I kept fluidity in mind this year and came up with a wireframe to represent the power of AT&T and its endless possibilities in business & technology. The wireframe was the the base for growth.

We held a live stream with Host Jeff Civillico from AT&T headquarters in Dallas Texas with a live production team. I designed a series of visuals specifically for this Executive Briefing Center (EBC) with digital screens. Our executive keynotes and panels also took place here following Covid 19 protocols.

An extension of the EBC we were filming from was the perfect transition into a virtual conference. I kept clean lines, large windows, white walls with pops of blue and wood grains to stay on trend and on brand.

A full year of Pandemic had halted everything, and people were finally ready to get together once again. We began planning Fusion as an in-person event with the iconic Reunion Tower as our location and inspiration for this year’s look and feel. We were one month away when Covid cases began rising again and soon we got notice that all travel and in person conferences would be halted again. With our attendees anticipating Fusion we had to quickly pivot our plans over to a virtual solution.

The month was September and Apple had just dropped their annual keynote, and it came to me. Let’s prerecord our show on a set in a studio green screen. I worked closely with our production vendor to design a simple set that our end viewers would experience. We did a full two days of production, with our launch date less than a week later. Day of show everything was launched successfully, with a surprisingly high attendance.

B2B marketing is all about the numbers and rewards. Rewards at AT&T are highly coveted by Sales Reps, and Solution Providers. Winners are determined by highest total New Sales Revenue (NSR) during the incentive period, get to take 4 Days/3 Nights trip to a selected all inclusive 5 star resort.

Art directing an entire trip incentive took a lot of planning. My challenge was to come up with a specialized look and feel for the Raise the Bar trip Incentive. Planning the entire trip, location, website, newsletters, announcements, giveaways and gifts.

B2B marketing is all about the numbers and rewards. Rewards at AT&T are highly coveted by Sales Reps, and Solution Providers. Winners are determined by highest total New Sales Revenue (NSR) during the incentive period, get to take 4 Days/3 Nights trip to a selected all inclusive 5 star resort.

Continuing with the look and feel I designed from the previous year. Planning the entire trip, location, website, newsletters, announcements, giveaways and gifts.

Regional Events is one of our smaller conferences where sellers and Solution providers & sponsors have a chance to network and get the latest information on our integrated solutions program and meet with our AT&T Partner Exchange industry leaders.

Objective, to drive excitement and information about this intimate event they may not want to miss. Creating a uniform look to connect all regional events from West to East coast.

Use cases are an integral part of AT&T Business, Our Partners and Solution Providers are at the heart of everything we do. We needed a way to showcase their partnership with AT&T and the advancements and possibilities they achieved with the AT&T platform.

Some were made to be featured on corresponding homepages but for others such as the Integrated Solutions series. The challenge was to create a compelling story made for social in the short span of about 1 minute with captivating visuals.

My travel consist of gaming and Esports all over the nation. Creating spaces with unforgettable experiences for the attendees. Covered stages, events, tournaments, booths, and sold out arenas in Esports. Capturing everything in both photo and video.

Wargaming showcased their games at 2015 Gamescom in Cologne Germany

I worked with engineers and their dimensions to design a visual concept throughout the LED Strips in the 79 x 98 ft exhibit. The idea was to story tell themes of the game such as Fire, Water, Smoke through the lighting and movement of the topographical lines.

Riot Games created an epic after party to its Pax fans and attendees filled with light, games, a dance floor and a special concert by world renouned electronic group The Glitch Mob

Seattle Washington

Producer, Videographer , Editor, and Motion Graphics

Photography

Planning and executing an experiential 9 month tour of the beloved game League of legends. The tour traveled to main cities such as Boston, New York, Toronto, Los Angeles where fans of the game had an opportunity to experience the game like never before.